At Plush Cadillac we try to keep things simple and our design process is no exception. Our process while simple is easily customizable to fit the needs of our clients and their unique projects, whether it is a business card, multi-page brochure, advertising campaign or web site.
Initial meet
During the initial meeting is where we get to know the client and learn about their project and needs. We ask questions and listen to the client and what it is they want and what they are trying to accomplish.
Research
This is where the work begins — this is where we start to get an even better understanding of the clients market, competitors and image. It is at this stage we start to develop a strategy and initial concept ideas.
Design and Development
This is where the fun begins — we start to brainstorm, doodle, sketch, draw and spill hot sauce from our burrito onto our sketch pad. It is at this stage that the concept really starts to develop and become refined to the point of delivering 3 concepts for the client to review.
Production and Delivery
Once one of the concepts is chosen we then begin the production stage. Working closely with the client we review and refine the project to produce a finished piece. Once the piece is finished we then begin the production process, working with printers, copywriters, and web hosts to make sure the T's are crossed and the I's dotted to deliver a final product that meets the clients needs, makes them look good and helps them accomplish their business goal.
